Additional Resources

Although the Resource Hub may include links providing direct access to other Internet resources, including websites, the CDC Foundation is not responsible for the accuracy or content of information contained in these sites.  Links from the Resource Hub to third-party sites do not constitute an endorsement by the CDC Foundation of the parties or their products and services.

Free and downloadable social media content

• Ad Council’s Vaccine Fact Library: Downloadable and free social media graphics about the importance of COVID-19 vaccines from healthcare providers and public health experts. Resources are available in 7 languages. adcouncilfactlibrary.org 
• The Public Health Communications Collaborative was developed to create scientifically-backed messaging, graphics, talking points, and webinars to be used by community-based organizations and communications teams working across public health. publichealthcollaborative.org  
• Mask up America: Downloadable assets from Ad Council’s #MaskUpAmerica campaign to promote mask use https://www.adcouncil.org/campaign/coronavirus-prevention?re=mask-up#banner  
• Global Health Crisis Coordination Center: Downloadable and savable asset gallery with unbranded content use globalhealthc3.org/cdc/  
• COVID-19 Vaccine Education Toolkit: resources to create messaging and educational material for community members on COVID-19 vaccines and increase confidence in them. adcouncilvaccinetoolkit.org 
• Makespace: Information on how to create public health messaging for community leaders ideo.org/makespace/learn-about-makespace
• Flu Champion Toolkits: Four distinct toolkits for advocates (Schools & Universities, Healthcare Professionals, Employers & and Community Organizations, General Advocates) to use to create educational and promotional materials around the flu and flu vaccine. familiesfightingflu.org/toolkits  
• Greater than COVID is a site where doctors, nurses, researchers, and community health care workers provide facts and dispel misinformation about the COVID-19 vaccines downloadable graphics, sharable posts, a newsletter, and videos in both English and Spanish. greaterthancovid.org/theconversation/digital-toolkit
• Alive & In Color COVIED Project Library: A dynamic page with downloadable and free social media assets, strategy documents, and other resources to help guide messaging for countering prevalent vaccine hesitancy narratives within African American and Hispanic American at-risk communities. www.aliveandincolor.com/covied
• ScienceUpFirst: A national initiative that works with a collective of independent scientists, researchers, health care experts and science communicators. Website includes shareable content that uses creative methods of stopping the spread of misinformation. https://www.scienceupfirst.com/

Data content

• Project VCTR: Vaccine Communication Tracking & Response - (pronounced “vector”) is the only platform in the US that monitors vaccine-related media conversations 24 hours a day, 365 days a year. Project VCTR is designed like a disease surveillance system: Public health analysts constantly monitor traditional and digital media to determine real-time knowledge, attitudes, and behaviors of the public related to vaccines. Initiated in 2019 by the Public Good Projects (PGP) and the New York State Health Foundation (NYSHF), the platform provides data and insights to public health practitioners, researchers, communicators, and members of the press. projectvctr.com

Advocacy content

• Reporting misinformation: Instructions on how to report misinformation on social media accounts. stronger.org/resources/how-to-report-accounts. To report rumors directly to CDC, go to: www.cdc.gov/report-rumors and start the subject line with: “Rumors:” and in the question box, give as much information about the rumor as you can, including a description of the rumor, where you heard it, and how many times you have heard it.
• Social media protection against Anti-Vaxxers: Shots Heard Round the World is a rapid response digital calvary dedicated to protecting the social media pages of healthcare providers and practices use data. shotsheard.org 

Educational content

• COVID-19 Vaccine Education: Information on Ad Council’s It’s Up to You vaccine education campaign as well as television, radio, and other media assets. adcouncil.org/campaign/vaccine-education
• It’s Up to You: Homepage of Ad Council’s It’s Up to You. Provides information for parents and caregivers on the importance of the COVID-19 vaccine. Resources are available in 7 languages. getvaccineanswers.org  
• NAACP Vaxxed Up: Curated post from social media influencers, upcoming events, and recent COVID-19 articles. vaxxedup.org
• COVID Vaccine Ambassador Training: A free online training course offered by Johns Hopkins University that prepares parents of school-age children, Parent Teacher Associations, community members, and school staff to be Vaccine Ambassadors and promote vaccine acceptance in their communities. The course is approximately 2 hours long and requires a Coursera user account. https://www.coursera.org/learn/covid-vaccine-ambassador
• COVID-19 Information Navigator Training: A free online training course offered by the Northwest Center for Public Health Practice. This training is targeted to bilingual and multilingual community members, and includes specific tips and resources for communicating effectively, finding accessible health care services (such as interpreters for patients), sharing accurate COVID-19 information, and advocating for COVID safety in the community. The course is approximately 1.5 hours and requires a user account. https://phlearnlink.nwcphp.org/course/view.php?id=367
• The Conversation: FAQ video series from the Kaiser Family Foundation (KFF) with the Black Coalition Against COVID and UnidosUS. Videos feature doctors, nurses, researchers and community health care workers providing facts and dispelling misinformation about the COVID-19 vaccines, in English and Spanish. https://www.greaterthancovid.org/theconversation/video-faqs/
• COVID-19 Vaccine Confidence Training: A free online training course created for obstetricians, gynecologists, and women’s healthcare clinicians to learn more about the importance of increasing patients’ vaccine confidence and demand with techniques to apply in clinical practice. The course has 6 modules and is accompanied by a training toolkit with supplementary resources for each module. A user account is required. https://www.acog.org/covid-19/vaccine-confidence-champion-network/training
• The Vaccine Quest: A free online training course offered by Voices for Vaccines provides an overview of vaccines targeted for the general public. The course has five modules covering vaccine basics, safety and monitoring, how vaccines work in the body, making vaccine decisions, and diseases prevented by vaccines. To take the course you need to register first. https://www.voicesforvaccines.org/course/the-vaccine-quest/
• Vaccination Community Navigator Training for Community Health Workers: A 4-part training from Vaccinate Your Family to equip promotores, community health workers, and CHW instructors with information and tools to build vaccine confidence in their communities and navigate people to vaccine services. To take the course you need to register first. https://vaccinate.thinkific.com/bundles/vcn
• County Health Rankings & Roadmaps (CHR&R): A program of the University of Wisconsin Population Health Institute that provides data, evidence, guidance, and examples to build awareness of the multiple factors that influence health and support leaders in growing community power to improve health equity. https://www.countyhealthrankings.org/take-action-to-improve-health/what-works-for-health

More resource hubs:

• CDC Foundation: CDCF’s curated list of COVID-19 vaccine resources for CBOs. cdcfoundation.org/CBOVaccineResources 
• Health Action Alliance: Free tools and resources for business owners, curated by experts in business, health, and communications. Special topic information on reopening businesses and employee resource groups. healthaction.org/resources 
• Made to Save: Various COVID-19 related resources filterable by type, topics, language, and community. This website is available in Spanish. madetosave.org/resources
• Health Leads: COVID-19 resource library focused on health equity challenges. healthleadsusa.org/resource-library
• COVID.gov: COVID-19 toolkit from the U.S. Department of Health and Human Services offers resources related to masks, treatment, vaccines, and testing to protect against COVID-19. Toolkit is available in English, Spanish, and Chinese. https://www.covid.gov/
• Vaccine Equity Cooperative: Tailored tools and vetted resources to support communities and individuals with their vaccine decisions. https://vaccineequitycooperative.org/
• Vaccine Access and Training Program: COVID-19 vaccination resource library hosted by National Association of County and City Health Officials (NACCHO) provides up-to-date educational resources to assist public health workers, healthcare professionals, and community health workers in improving COVID-19 vaccination rates. https://virtualcommunities.naccho.org/vat/home
• National Resource Center for Refugees, Immigrants, and Migrants (NRC-RIM): The National Resource Center for Refugees, Immigrants, and Migrants (NRC-RIM) has free, customizable, and translated vaccine resources available in 40+ languages for you to create your own hyperlocal campaigns: https://nrcrim.org/
• COVID-19 Public Health Communications Resource Hub: Collection of resources, products, and event recordings from the Association of State and Territorial Health Officials (ASTHO) to support state and local public health agencies with actionable data that communicators and health officials can use to strengthen communication and messaging during public health emergencies, including the COVID-19 pandemic. https://www.astho.org/topic/infectious-disease/covid-19/communications-resource
• Minnesota Department of Health: Health Equity Resource Library provides tools, templates, and resources to build public health departments' health equity capacity. https://www.health.state.mn.us/communities/practice/resources/equitylibrary
• Public Health and Equity Resource Navigator (PHERN): Tool to navigate 1,000+ resources focused on ending the pandemic, advancing equity, and building a resilient, robust, sustainable public health system for the future. https://phern.communitycommons.org/